Cincinati DAAP
Spring 2025

Creature mark
-Research
-Geometric design  
-Typography layout 
   
Tools
-Adobe 
Illustrator

Clients
-Hawk Moth 






Objective
Campaigning for the beautiful nature
of the
hawkmoth. Semiotics symbolizing metamorphosis of rebirth throughout 
the midnight sky.
Project  Understanding how the kit of parts and the shape language communicates to the message to the viewer. Simple but a effective collective message that transcends to an audience.







I want people to believe that moths are just as aesthetically wonderful to observe.   
 




Research
Hawk Moth mimics like a hummingbird while 
camouflaging with in any environment.
Transforming into fascinating patterns
with
magnificently complex shape language.





Iteration
Each iteration has characteristics that
demonstrate different qualities of the 
simple speed, complex patterns, and 
the transformative freeing nature. 
Slowly, I started to learn to 
apply more simple elements in my
graphic translation. 






Refine
I was focus on the body of the halk moth. 
Seeing how I could accurately acquire the features 
of the light weight, speedy, and bold appearance.






Final on Creature Mark

Color Studies

Iteration/ Refinement 
of background

Final


















Wyckofml@mail.uc.edu©2026MichaelWyckoff