Project Overview
The purpose of this project was to redesign the logo, a financial systems consulting group, with the goal of updating the logo. The original design dated back 2010, so the goal was to re-fresh and bring a more modern look to the Inteleron site. The group deals primarily with OneStream XF, Oracle Performance Management Applications, and Hyperion Planning. These systems assist client groups with budget management, reporting and analytics. Clients of the group have included Louis Vuitton, Budget Rental Car & PepsiCo International. The goal of the project was to demonstrate the message of the group through a professional, clean logo that can help them stand out from competition when bidding for new project work.
Sketches
iteration
Color Study
logomark Final
